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Strategic Account Management Blog by Dennis J. Chapman Sr.

 

Dennis J. Chapman Sr's,  LinkedIn Community

Welcome to LoyaltyProfessional's twitter...a better twitter all about better ways to measure the customer experience. www.LoyaltyPro.com

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New Blog-  The Profile of a Successful Strategic Account Manager – Best Practice SAM Behaviors, Competencies / Aptitude, Skills, Style and Intangibles (Part 5 of 5)

To see where we are going, you have to first see where we have been…as a refresher; here are the first 4 components of the profile of a successful and effective SAM we have already covered.

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New Blog-  Thoughts on SAMA University

Last week, our President and CEO, Denis Chapman Sr. was at the Gleacher Center at the University of Chicago School of Business facilitating and supporting SAMA University.

 

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New Blog - The Profile of a Successful Strategic Account Manager – Best Practice SAM Behaviors, Competencies / Aptitude, Skills, Style and Intangibles
(Part 4 of 5)


As a refresher here are some of the SAM characteristics and attributes that we have already blogged to previously…

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New Blog - The Profile of a Successful Strategic Account Manager - Best Practice SAM Behaviors, Competencies /Aptitude, Skills, Style and Intangibles (Part 3 of 5)

 

As we continue on Part 3 of our journey through the profile of an effective and successful Strategic Account Manager (SAM), we are now ready to explore SKILLS.

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Customer Orientation - The Bedrock of Successful Customer/Supplier Relations

 

Recently published in Network, Nexans Worldwide’s (leading expert in the cable industry) company magazine, Dennis Chapman Sr (President and CEO, The Chapman Group) discusses with Wolfgang Ulaga (Associate Professor of Management, HEC School of Management in Paris) what makes an organization customer centric. 

 

Today, being a customer oriented company is not about following a clever marketing trend. It is a question of survival. Customer orientation is the only way to ensure mutually successful, profitable, and sustainable customer supplier relations.

Click here to Download Dennis J. Chapman's Featured Article.                                                          Click here to Download Dennis J. Chapman's Featured Article.

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New Blog- The Profile of a Successful Strategic Account Manager – Best Practice SAM Behaviors, Competencies / Aptitude, Skills, Style and Intangibles (Part 2 of 5)

 

If you are reading this, than you already buy in to the importance of hiring the correct SAM for the job – so I will not delay the delivery of the value of today’s post. In Part 1 we gave an overview of the profile and covered the Behaviors of a successful and effective SAM in detail. Listed below are the 5 distinct elements of the successful SAM profile.

 

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New Blog- The Profile of a Successful Strategic Account Manager - Best Practice SAM Behaviors, Competencies / Aptitude, Skills, Style and Intangibles


One of the most common questions that I receive in the area of optimizing strategic account relationships is, what is the profile of a successful and effective strategic account manager (SAM)? This is a very important question, especially considering that this person (the SAM) will ultimately be one of the most critical determining factors of success, or failure, within each of your SAM accounts –

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Mercer Sales Performance Group and The Chapman Group Team Up in Validating the Voice of the Customer

 

Mercer's Sales Performance Group will be using The Chapman Group's Voice of the Customer metrics for a number of its clients as part of Mercer 's Sales Performance diagnostic process.

 

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(Vocus/PRWEB) July 26 2011 

FOR IMMEDIATE RELEASE 

Freeman Selects The Chapman Group to Manage their Voice of the Customer (VoC) Program

 

Freeman, the world’s leading provider of integrated services for face-to-face marketing events, has partnered with LoyaltyProfessional, a strategic business unit of The Chapman Group, who will manage Freeman’s Voice of the Customer (VoC) program.

 

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(Vocus/PRWEB) June 21 2011 

FOR IMMEDIATE RELEASE 

Dennis Chapman Leads Impressive List of Thought Leaders at the Strategic Account Management Association's (SAMA) 47th Annual Conference

 

At this year’s 47th Annual Strategic Account Management Association's annual conference, Dennis Chapman Sr., President and CEO of The Chapman Group, will facilitate 2 workshops: a panel discussion on the role of the executive sponsor in account management and a Technology Lab on LoyaltyProfessional, which introduces attendees to The Chapman Group’s methodology for measuring and optimizing the customer experience.

 

(Vocus/PRWEB) April 29, 2011 

FOR IMMEDIATE RELEASE 

Customer Experience Podcasts Launched on LoyaltyPro.com

 

The Chapman Group has launched a series of podcasts on their LoyaltyProfessional website which highlight Customer Experience and Customer Feedback best practices.  

 

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(Vocus/PRWEB) March 30, 2011 

FOR IMMEDIATE RELEASE 

Customer Experience Whitepaper Identifies Three Key Strategies to Building and Creating Extraordinary Customer Experiences
 

The Chapman Group released its newest whitepaper, “Measuring the Customer Experience – Knowing What the Customer Will Do Before They Do It!” President and CEO Dennis Chapman Sr. addresses what customers now perceive as an extraordinary experience and what you, as a supplier organization can do to measure and optimize the customer experience.

 

(Vocus/PRWEB) March 09, 2011 

FOR IMMEDIATE RELEASE 

LoyaltyProfessional Expands Reach and Offering by Adding Technology Advisors, Inc. and TopLine Partners to Their List of Partners 

LoyaltyProfessional, a business unit of The Chapman Group, has recently agreed to mutual partnerships with Technology Advisors, Inc. (TAI), and TopLine Partners, expanding reach and offering.

 

(Vocus/PRWEB) February 15, 2011 

FOR IMMEDIATE RELEASE 

The Chapman Group Announces the Redesigned Website for LoyaltyProfessional ™, LoyaltyPro.com

 

The Chapman Group recently launched the redesigned website, LoyaltyPro.com to provide a complete overview of a new business unit within their organization called LoyaltyProfessional™, a full-service Expert Resource Center (ERC) of The Chapman Group that measures, analyzes and optimizes voice of the customer feedback, influencing organizational customer retention (loyalty) and growth initiatives.

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(Vocus/PRWEB) 11, 2011 

FOR IMMEDIATE RELEASE 

 

 

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